About
David Sherman has been providing web services professionally for over a decade. Primarily focused on local small businesses, David has developed hundreds of web sites from simple informational “brochure style” sites, to fully e-commerce enabled dynamic online store fronts.
In addition to design and development, David specializes in online advertising and promotions. Having worked in sales and marketing for two of the largest senior housing companies in the world, David implemented and actively managed several pay per click campaigns through Google AdWords, Bing, and other top search engines.
One of the most important aspects to any web site, especially when actively promoting your business online, is tracking and analyzing the activity of your visitors and how they interact with your site. Using this information, you know exactly where every ad dollar is spent, and how effective each source of traffic actually is to your business. Closely monitoring your return on investment allows you to get the most for your advertising dollars. After just a few weeks of detailed tracking for one of David’s previous clients, he found over $20,000 worth of wasted money being spent each month on a service which wasn’t producing results. Once they knew which methods were most effective, applying just a small fraction of the amount saved nearly doubled the number of sales leads generated.
If you are in need of a web site, or already have a web site which may need to be updated or enhanced, please contact David for a free consultation!

